Posts Tagged ‘modern design’
Used Porsche – Brand Management
Car dealers and manufacturers seem to be focusing more and more on the history and attitudes of its brand, rather than on the new cars. Obviously everyone still cares about the cars that are being produced, and the way they drive and looks, but extending the brand to mean more than just hunk of metal and wheels the automotive manufacturers are clearly hoping to extend the brand lifespan. After all, this year has been tough on the industry more than almost any other in the past, and brand management is fast becoming a really important part of the business.
Tags: design, modern design